Creator filming short-form video

Digital Marketing

Influencer & Partnerships

Authentic voices, measurable impact—briefs to attribution.

How we run partnerships

Discovery

Audience fit, brand safety, rates, deliverables.

Brief & Creative

Hooks, storylines, CTAs, usage rights.

Launch & Amplify

Paid support, whitelisting, cross-posting.

Measure

UTMs, codes, lift, CAC/ROAS, creative winners.

Deliverables

Creator Shortlist

Reach, engagement, audience match, safety checks.

Campaign Brief

Story, assets, CTAs, timelines, approvals.

Contracts & Rights

Usage, exclusivity, whitelisting, deliverables.

Amplification Plan

Paid support, cross-channel assets, repost rules.

Attribution Setup

UTMs, codes, landing pages, pixel checks.

Performance Report

Reach, saves, clicks, sales, creative insights.

Outcomes

  • Authentic content assets for ongoing paid/organic
  • Lower CAC from qualified creator audiences
  • Learnings: hooks, angles, and formats that win

Creator Performance Snapshot

Illustrative 90-day sample: creator mix, reach, and conversions. Metrics blend paid + organic lift for full attribution clarity.

  • Engagement rate avg. 4.8%
  • Influencer-driven conversions +52%
  • Cost per engagement ↓ 38%
  • Brand sentiment +24%

Engagement Over Time

+4.8%

Creator Platform Mix

Cross-channel

IG

45%

TT

35%

YT

15%

Blog

5%

Top Performing Creators

  • @brunchwithlena+138% ROI
  • @fitchefkyle+92% lift
  • @thatmomnextdoor+78% sales

Campaign Types

  • UGC / Reels
  • Giveaways
  • Affiliate Codes
  • Co-branded Content

Partnership Models

Creator Launch

One-time campaigns to seed UGC and collect brand assets.

  • 10–20 micro creators
  • Short-form + testimonial content
  • Boosted via whitelisting

Ambassador Network

Recurring creators with content calendar + performance bonuses.

  • 3–6 month cycles
  • Affiliate tracking + codes
  • Monthly creative refresh

Co-Branded Partnerships

Collaborations with complementary brands or creators.

  • Cross-promotions
  • Joint events + digital activations
  • Shared reporting + press assets

Creator Highlights

#RealFoodChallenge

TikTok + IG creators posted day-in-the-life recipes using partner ingredients. 2.1M impressions, 7% engagement, $0.06 CPE.

“Week of Wellness” Collab

Cross-brand collaboration with fitness and beverage partners. 3x lift in web traffic during campaign week.

Micro Creator Cohort

15 nano/micro creators generated 180+ UGC assets. Repurposed for paid, saving ~$6k in creative costs.

Partnership Results

Lift

+52% attributed conversions

Efficiency

-38% cost per engagement

Longevity

Content reused for 6+ months across paid channels

Platform Integration & Data Flow

We integrate directly with influencer and CRM platforms—so your team can brief, track, and attribute campaigns without spreadsheets.
Whether it’s Collabstr, AspireIQ, or GRIN, we connect creators, contracts, and conversion data into a unified view.

  • Automatic sync of creator metrics, content, and spend
  • GA4 + pixel-level attribution for post and story performance
  • Integration with CRM to align influencer touches with pipeline or sales
  • Cross-channel dashboards in Looker Studio or Data Studio

Unified Dashboard (Sample)

Creators Active37
Posts Published146
Average Engagement5.1%
Attributed Conversions+1,284
ROI (90 days)312%

Performance Trend (90 days)
+52%

Influencer analytics platform interface

Integrate. Automate. Scale.

We don’t just run influencer campaigns — we build systems. From creator onboarding to campaign reporting,
our integrations remove manual work and let your marketing team focus on creative growth.

  • Automated creator payments + contract tracking
  • Custom dashboards blending UGC metrics and revenue data
  • Webhook-based syncs between influencer platform and CRM